Names of fashion designers that were alive during the 1920s and the 1950s include Jeanne Lanvin, Gabrielle Chanel, and Pierre Cardin. Each these designers have set his or her personal mark.
For instance, Lanvin is remembered for her intricate trimmings, lavish embroideries, and beaded decorations. These were all implemented in clear, light fabrics.
Chanel is remembered for designing fashions of clothing as if it would be what she would wear. She also is known for masculine-cuts and silk blouses. Pierre Cardin is known for items such as his draped pale blue mohair dresses or jacket with fur-trimmed head.
Designers from the 1960s include Yves Saint Laurent and Mary Quant. These designers were thought of as revolutionary fashion artists. They introduced items such as mini and/or maxi-length dresses, bright-colored sweater and mini-dress outfits, and a variety of new accessories such as laced tights as well as new cosmetics.
From the late 1960s on wearing clothes was more about individual expression than it was about fitting in. People during some of the years in this decade primarily dressed in ways to please themselves rather than other people.
This does not mean that there was not anyone during this time who did not value high fashion. In fact, the opposite is true. However, even the clothing and accessories worn on the runway were made into more radical designs than in years before.